#286: Her First $1,000 + Her First Failures – Part 3: Building Your Farm From Scratch

For the past year, I’ve been documenting my daughter, Hayden’s, journey as she built her flower farm from the ground up, and I’ve recorded all our conversations.

Every win, every failure, and every moment she wanted to quit. Every dollar made (and lost).

Episode 3: First Money, First Setbacks (Late April 2025)

Listen to discover:

  • How 8 pre-sales added up to $1,000+ before a single bloom (and why every buyer was someone she already knew)
  • The $200 ad gamble – did it pay off?
  • The grant application that annoyed her into building a real business plan
  • How 80+ people shared her free event without her spending a dime on advertising
  • Oregon stopped raining. In APRIL. 🙃


Why You MUST Follow This Series

This isn’t polished or edited to make her look perfect.

You’ll hear us going back and forth – me biting my tongue trying not to give too much advice (she’s doing this on her own!), her second-guessing herself, both of us laughing at the chaos of it all.

You’ll hear:

  • Real-time decision making (and plenty of second-guessing)
  • Money conversations most farmers never share publicly
  • The mindset battles that almost stopped her before she started
  • Strategies that work whether you’re selling flowers OR food

If you’ve ever wondered what it REALLY takes to build a farm business from nothing then this series is for you.

If you need proof that ordinary people without trust funds or perfect circumstances can build something profitable, then this series is for you.

Cheers to following your dreams,

Charlotte

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Hi, I'm Charlotte Smith!

I’ve made it my career to give farmers the mindset and the marketing strategy they need to have a farm and life they love.

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