#260: From Broke to Doubling in Sales: The Mindset Shifts To Transform Your Farm

I’m the one in the hot seat today on the Profitable Mindset Podcast.

I have to say… I shared some things that’ll help you shift your sales today.

Like the exact strategy my daughter used to sell out her flower farm events in her FIRST season.

Or the simple question that instantly gets farmers unstuck when they’re overwhelmed (it works every time).

Host Jennifer Gulizia really knew how to get me talking. Before I knew it, I was sharing:

  • Why farmers who work with me see 200% sales increases on average
  • The one mindset shift that makes people willing to pay $50+ for a bouquet
  • How to build a loyal customer base without spending hours on social media

I even told the story about how my daughter went to her chiropractor appointment… and walked out with a wedding contract on the spot.

And how she repeats that success!

But here’s what really got me fired up during ​this interview​:

Jennifer asked me some tough questions. Like how I got past the fear of failure after my dad’s farm went bankrupt in the 80s. And how to stop undervaluing yourself when your brain is wired to think you’re “not good enough.”

I’ll be honest – some of my advice might sound backwards. Like, why you should give away flowers strategically. Or why your weedy field is actually perfect for farm tours.😲

The best part? Jennifer and I both believe mindset is everything. Not just for farming, but for life. When you change how you think, you change your results.

If you’re feeling stuck this season, or if you’re working harder than ever but still not profitable, ​this episode is for you​.

Let’s Keep Growing,

Charlotte

PS: My mic was not on, for some reason, so my sound quality is not quite up to my usual standard, but hey, tech issues happen.😉

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Hi, I'm Charlotte Smith!

I’ve made it my career to give farmers the mindset and the marketing strategy they need to have a farm and life they love.

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