#002: 25 Steps You Need to Start Your Farm Business (Part 2)
Who knew that milking cows 2x a day would be easier than starting a business? For the last 10 years, I’ve been milking cows twice a day — every day — and that’s the easy part. Little did I know that starting and running a full-time farm has legal aspects that I never thought of. […]
#001: 25 Steps You Need to Start Your Farm Business (Part 1)
Want to know how to start a farm business? Whether you’re just starting your farm or if you’ve been at this for a while, I get questions all the time with what farmers should do first, second, third to start and set up their farm business. After you listen in to this episode and the […]
How 2 Flower & Veggie Farmers “Market from the Heart”
Say hello to Lori Jo and Mary Margaret… They’re students inside, Farm Marketing From the Heart, which is open for enrollment until Friday, March 22nd, midnight. Lori Jo is a flower farmer from Michigan. She’s an avid learner and has taken quite a few courses at this point. When she took FMFH she was brand […]
3 Mistakes That Will Cost You Farm Store Sales
Does this happen to you on the farm? You find random “customers” in your house looking for milk, meat or products you sell. You find people going beyond fenced areas on your property. Customers think your farm store is open 24/7. Theft. You find cars and trucks on open pastures that don’t belong there. Customers […]
How to Make More Money with Your Storefront, Market Booth or Drop-site
You have an advantage as a farmer. I know it may not always feel this way, but it’s true. Customers are looking to do business with people, not faceless corporations. Customers crave connection and personal experiences that will enhance their life. And that’s exactly what you do. You’d be surprised at the number of people that […]
6 Tips That Will Help You Find the Time for Farm Marketing
One of the most common problems I hear farmers say is, “I don’t have time for marketing.” I get Facebook messages, emails, comments and direct messages all the time that say the same thing. “Charlotte you want us to market and I love your stuff, but I don’t have the time to do all this […]
How this Farmer Transformed with ‘Farm Marketing from the Heart’
Recently I had the pleasure to sit down with Carla Phillips of Phillips Family Farm, a neighbor a few towns over, here in Oregon. Listen in as she shares her wisdom and insight with you, as we chat about what her farm looked like before she built her marketing strategy, vs. how her farm looks […]
What You Need to Know About Product Mark-Up vs Margins
In my ceaseless quest to help more farms thrive and become profitable AND stay in business, this week I had the privilege of interviewing Kevin Fort of Regenerative Business Institute, a tax accounting, and business strategist firm where several of his clients are farmers. Kevin lives in Gilbert, Arizona, with his wife and kids and in […]
How to Test Your Raw Milk
Free training so you can be confident your raw milk is priced for profit: https://www.3cowmarketing.com/priceforprofit Here it is! In the video below I break down the process I use to test my cow’s milk. (my way is not the ONLY way, yet it has worked for me for 10 years so I keep at it.) […]