#23: Two Things You Need to Know About Branding Your Farm (Part 2)

I’m so excited to be here continuing with the branding strategy I introduced you to in the last episode 22! You’ll want to be sure to listen to that one as well here. ​So many people want the magic pill to building a profitable farm.  Many think branding is the way to accomplish this. But I have to warn you, like everything […]

#21: How Self-Confidence Will Help You Accomplish More

We all want more confidence, right? To feel better in our skin… To like who we are… To accomplish more in less time… To send sales and marketing emails to customers… To raise our prices and actually show a profit at the end of the year… Most people think it’s about a new strategy or […]

#20: 4 Ways You Can Sell in the Winter

 This can be a hard time of year for many farmers because it’s coooooold outside for most of the country. Wouldn’t it be nice if we could slow down, rest and enjoy indoor activities with the family? Instead, I’m getting emails saying “Help! My freezer is full of meat chicken/beef/milk (fill in the blank). The […]

Farm Marketing from the Heart Interview with Chelsie Boles

Meet Chelsie, she has three young girls. She sells meat chickens, eggs and maple syrup. She didn’t have a marketing plan or strategy before she took Farm Marketing from the Heart. Chelsie enjoyed talking to people but her word-of-mouth marketing style had many dead ends that never panned out. She said it best, “Marketing… what […]

Farm Marketing from the Heart Interview with Cate Crawford

Meet Cate Crawford, a pastured pork and poultry farmer from New York. I’m so excited to share Cate’s success from Farm Marketing from the Heart because, in the beginning, Cate didn’t feel confident marketing. A common feeling, right? Here’s the thing: A lot of farmers aren’t confident marketing but you can’t let that stop you. […]

#012: Mistakes I Made That You Can Avoid

 Welcome to Q&A Day on the Profitable Mindset Podcast! When you’re new to farming and don’t know where to start the questions are endless. When first starting, what are the best cash-flowing products I should sell to hit the ground running and keep expanding? What’s the best way to draw in customers? Can you […]

#010: How to Find Customers That Will Pay Your High Prices (Part 2)

Part 1 was all about how to determine what price you should be charging.  Part 2 is about the strategy you need to find customers willing to pay your high prices. Part 3 will be about how to raise your prices the right way so you don’t lose customers. You’re a business. You need to […]

#009 How to Price Your Farm Products for Profit (Part 1)

Pricing your products for profit can be stressful. If you charge too much, customers will leave or worse, they’ll never buy from you in the first place. So you… You go to a farmers market. You walk around noticing that the “other farmer” is charging $3.00 for a carton of eggs. You go back to […]

#008: What You Need to Be Posting on Social Media

“I don’t know what to post or say on social media.” “My life (farm life) really isn’t that interesting.” “I need to get motivated more often to create content regularly.” Sound familiar? I’m sure it does. Wanna know why? Because I hear farmers like you say this all the time. What if I told you […]

#006: How to Find Customers That Value Your Products

 In this episode of the Profitable Mindset, we talk about how to find customers that value your products. Like most farmers, you probably live in a rural area where it’s hard to find people that value high-quality food. Customers don’t appreciate what you sell and don’t see the value in paying top-dollar for their […]