#001: 25 Steps You Need to Start Your Farm Business (Part 1)
Want to know how to start a farm business? Whether you’re just starting your farm or if you’ve been at this for a while, I get questions all the time with what farmers should do first, second, third to start and set up their farm business. After you listen in to this episode and the […]
3 Mistakes That Will Cost You Farm Store Sales
Does this happen to you on the farm? You find random “customers” in your house looking for milk, meat or products you sell. You find people going beyond fenced areas on your property. Customers think your farm store is open 24/7. Theft. You find cars and trucks on open pastures that don’t belong there. Customers […]
3 Ways to Sell That Will Keep You Profitable
For most farmers selling is a struggle. This skill doesn’t come naturally to most of us. We have to work at getting comfortable, with the uncomfortable. And let me be totally honest with you. If you don’t learn how to sell, you’ll be out of business before you start. Fortunately, selling is a skill you […]
6 Tips That Will Help You Find the Time for Farm Marketing
One of the most common problems I hear farmers say is, “I don’t have time for marketing.” I get Facebook messages, emails, comments and direct messages all the time that say the same thing. “Charlotte you want us to market and I love your stuff, but I don’t have the time to do all this […]
How to Find Customers That Will Value Your Products
“I hate selling because I don’t feel understood. I value and use what I sell, but I can’t find customers that will value my products.” If this sounds like you, you’re not alone. I get this question a lot: “How do I find people that will value my products?” And as much as I’d love […]
How to Maintain Relationships When Something Goes Wrong
This happens about once a year… I get calls, emails and texts from customers saying, “My milk taste awful this week. I can’t drink it. Can I get a refund? What happened?” All normal on a raw milk dairy — whether it’s the accidental jaunt through the onion patch or the excessive grass in spring, […]
How to Talk About Your High Prices Without Feeling Guilty
The mindset shift Joel Salatin taught me about pricing your products as “craft food” instead of as a commodity. For the second time in less than a year, my husband and I hosted Joel Salatin at our home so we could teach “The Profitable Farm Workshop.” No matter how many times I hear Joel speak, […]
How to Test Your Raw Milk
Free training so you can be confident your raw milk is priced for profit: https://www.3cowmarketing.com/priceforprofit Here it is! In the video below I break down the process I use to test my cow’s milk. (my way is not the ONLY way, yet it has worked for me for 10 years so I keep at it.) […]