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The Profitable
Mindset Podcast

A podcast helping farmers get the mindset they need to build a profitable farm business. 

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“Absolutely invaluable information for any farmer that wants to make their business more profitable, presented in easy-to-follow steps to success.”

LATEST EPISODES

#006: How to Find Customers That Value Your Products

 In this episode of the Profitable Mindset, we talk about how to find customers that value your products. Like most farmers, you probably live in a rural area where it’s hard to find people that value high-quality food. Customers don’t appreciate what you sell and don’t see the value in paying top-dollar for their meats, eggs, dairy, or produce.

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#005: 25 Steps You Need to Start Your Farm Business (Part 5)

Lost? Confused about where or how to start? The final steps to starting and setting up your farm business are here! If you’re someone that is brand new to farming, just starting out, need help with what to do or where to start, this 5 part podcast series is for you. This episode goes over the final steps you need

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#004: 25 Steps You Need to Start Your Farm Business (Part 4)

 I’m so grateful! If you’re new, you have to listen to this series. The feedback I’ve received from this podcast series has been outstanding. The reviews you’re writing and the action you’re taking is inspiring. Thank you. So if you’re just tuning in, in this episode I’m talking about the 25 steps you need to start your farm business.

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#003: 25 Steps You Need to Start Your Farm Business (Part 3)

Are you brand new to farming? Don’t know where to start? This podcast series is for you. In this episode of Profitable Mindset, I’m sharing with you the steps I took to start and set up my farm business from scratch. It’s exactly what I needed when I started over 10 years ago. You’ll learn what you should be focusing

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#002: 25 Steps You Need to Start Your Farm Business (Part 2)

Who knew that milking cows 2x a day would be easier than starting a business? For the last 10 years, I’ve been milking cows twice a day — every day — and that’s the easy part. Little did I know that starting and running a full-time farm has legal aspects that I never thought of. If 10 years ago, someone

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#001: 25 Steps You Need to Start Your Farm Business (Part 1)

Want to know how to start a farm business? Whether you’re just starting your farm or if you’ve been at this for a while, I get questions all the time with what farmers should do first, second, third to start and set up their farm business. After you listen in to this episode and the few that will follow, you’ll

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How 2 Flower & Veggie Farmers “Market from the Heart”

Say hello to Lori Jo and Mary Margaret… They’re students inside, Farm Marketing From the Heart, which is open for enrollment until Friday, March 22nd, midnight. Lori Jo is a flower farmer from Michigan. She’s an avid learner and has taken quite a few courses at this point. When she took FMFH she was brand new to flower farming and

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If This Mom Can Learn Marketing, You Can Too!

I’d like you to meet Jennifer & Sarah. They’re students inside, Farm Marketing From the Heart, which is currently open for enrollment until Friday, March 22nd. MEET SARAH Sarah started the course in 2016 — 1 day after she got home from the hospital after having her 3rd baby! She was so unsure if she’d have time to take the

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3 Mistakes That Will Cost You Farm Store Sales

Does this happen to you on the farm? You find random “customers” in your house looking for milk, meat or products you sell. You find people going beyond fenced areas on your property. Customers think your farm store is open 24/7. Theft. You find cars and trucks on open pastures that don’t belong there. Customers haggle you on price like

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3 Ways to Sell That Will Keep You Profitable

For most farmers selling is a struggle. This skill doesn’t come naturally to most of us. We have to work at getting comfortable, with the uncomfortable. And let me be totally honest with you. If you don’t learn how to sell, you’ll be out of business before you start. Fortunately, selling is a skill you can learn. It’s like putting

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