The Profitable
Mindset Podcast

A podcast helping farmers get the mindset they need to build a profitable farm business. 

Join the list and get your FREE checklist:
How to Get More Customers to Your Farm

“Absolutely invaluable information for any farmer that wants to make their business more profitable, presented in easy-to-follow steps to success.”


How To Graciously Say Goodbye to a Challenging Customer

Have you ever been in this spot? You serve dozens of customers all week, bending over backwards in your busy schedule to accommodate them in the best way you can, and at the end of the day all you can think of is that one super-annoying, complainer customer that you can just never seem to please! One of our students,

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Farm Website Case Study – tips you can use, too.

Last week Melissa from Tanglebloom Flowers emailed with some questions about her website. After checking out her beautiful site she designed I asked if I could answer her in a video with a few suggestions so we all could benefit! (Thanks, Melissa!!) Websites that bloom… First of all, you flower farmers are so lucky because you can create such spectacular,

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Lisa Kivirist on the Power of Women Farmers

What happens when you and your spouse quit your jobs, buy a farm, move into the old farmhouse and then realize you need an income pretty darn quick?! Start a B & B, of course! That was Lisa’s introduction to farm life 20 years ago. That’s not the only option, but it did offer her an income right away so

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Facebook Marketing {Part 2}

Last week in Part 1 I reviewed the common Facebook misconceptions and this week I’d like to offer some recommendations for your Facebook marketing. If you didn’t read part 1 yet – please start here. The RIGHT way to use Facebook (to build your email list) Last week you learned Facebook is not the place to sell your products and

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How to use Facebook to get more farm sales {part 1}

Facebook. Instagram. Pinterest. Snapchat…  new social media sites are popping up all the time! How do you choose where to spend your time? Is it even worth it? Have you ever sat down to work and then an hour later you realized you were sucked into Facebook and you haven’t gotten one thing done? Been there! If I were making

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Joel Salatin Talks Farm Marketing

  300 farmers go out of business every week in America. Every week. I was shocked to hear that statistic. I know 80% of farmers don’t make it past the 2 year mark and only 2% make it to the 5 year mark, but knowing we lose 300 per week is really heart wrenching! While speaking at a conference at

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Build your Farm Website in One Day – Free Training

This has been a loooong time coming! (jump to the free training here or read on to get the full scoop!) I LOVE farming. I LOVE animals. Customers. Dirt. Farm smells. LOVE it all!! And I also love teaching other farmers how to sell and get their farm thriving instead of just sucking up cash (or building up debt :/

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If You Think Market Determines Your Price, You’re Wrong

Ever hear yourself saying any of the following? “I can only sell my eggs for XX amount because in my area that’s all the market will bear.” “The going rate for pork in my area is XX per lb. so I hate to charge much more than that.” “I am competing with farms who have sprung up as tax write

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What’s stopping you from building a lucrative customer base?

For the past few months I’ve been covering some great marketing tactics for your farm – how to blog for profit, why you need to build an email list to get more customers customers, and how to make your website work better for you. Now I’d like to bring it all back home and refocus on the very foundation of a growing business

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