The Profitable
Mindset Podcast

A podcast helping farmers get the mindset they need to build a profitable farm business. 

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How to Get More Customers to Your Farm

“Absolutely invaluable information for any farmer that wants to make their business more profitable, presented in easy-to-follow steps to success.”


#25: How MORE Self-Care Brings Your Farm MORE Profit

As farmers, we put ourselves on the bottom of the to-do list, don’t we? Like at the very bottom. Self-care is never a priority when there is so much to do, right? Self-care feels like a luxury that only the “rich” get to experience. And I’ve heard from the men, too, it’s not limited to just us “farm gals.” Self-care

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#24: How to Overcome Your Obstacles with Time Management

Get 5X Your Farm Sales HERE.   Busy, busy, busy… We live in a world where everyone is busy running around from place to place, doing one thing after another. We help our neighbors, aging parents, young children, farm animals that need tending to, all to be left with an empty tank at the end of the day. We constantly

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#23: Two Things You Need to Know About Branding Your Farm (Part 2)

I’m so excited to be here continuing with the branding strategy I introduced you to in the last episode 22! You’ll want to be sure to listen to that one as well here. ​So many people want the magic pill to building a profitable farm.  Many think branding is the way to accomplish this. But I have to warn you, like everything else I teach, marketing and

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#22: Why You Need to Think About Branding Your Farm (Part 1)

Most farmers think they don’t need a “brand,” or if they do, branding consists of a logo, website fonts/colors, tagline, mission statement — or maybe all your followers on social media. And I’m here to tell you that your website, logo, and fonts are NOT branding! Those things are only one piece to the key lime pie. So if you

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#21: How Self-Confidence Will Help You Accomplish More

We all want more confidence, right? To feel better in our skin… To like who we are… To accomplish more in less time… To send sales and marketing emails to customers… To raise our prices and actually show a profit at the end of the year… Most people think it’s about a new strategy or tactic that will get you

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#20: 4 Ways You Can Sell in the Winter

 This can be a hard time of year for many farmers because it’s coooooold outside for most of the country. Wouldn’t it be nice if we could slow down, rest and enjoy indoor activities with the family? Instead, I’m getting emails saying “Help! My freezer is full of meat chicken/beef/milk (fill in the blank). The markets are over and my

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#19: How to Build a Farm Business You Love

 Do you enjoy selling some of your products, but dread others? Maybe you no longer look forward to going to the local farmers market only to make a few sales after dedicating 6+ hours of time on a Saturday and Sunday. But you keep doing it because you think you have to. How about planning your marketing calendar? Let

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#018: How to Stop Worrying About the Farm

If it snows, no one will come to the farm and we won’t make money. Should we sell at the farmers market or invest in an on-site farm store? Should I take credit cards or cash only? How much do I charge?  If I increase my prices, will I lose all my customers? Worry — It’s something we all experience

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#017: How to Reduce Stress and Anxiety on the Farm

 When was the last time you had a few hours to yourself? Alone. Quiet. Without interruptions? You’re probably rolling your eyes and thinking… yeah, right… that doesn’t happen. Stress. Burnout. Overwhelm. Ready to quit. Ring a bell? It gets to all of us. We’re constantly running around and working ourselves to the bone. Farmers are no exception to the

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#016: How to Use “Categories” on Instagram to Attract Customers

Be sure to get the FREE guide to Instagram for farmers here! What’s an Instagram category? Why do you need categories on Instagram? What makes your reach drop? What’s an algorithm? On today’s podcast, I’m going to teach you how to choose categories so that you’ll know exactly what to post and when. Choosing 6-8 categories will help you find

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