A podcast helping farmers get the mindset they need to build a profitable farm business.
“Absolutely invaluable information for any farmer that wants to make their business more profitable, presented in easy-to-follow steps to success.”
As if running a farm and dealing with weather challenges, predator problems, or crop issues isn’t enough, now we have to stay ahead of all the marketing trends that challenge our sales, too! In the last ten years, we’ve seen farming as a profession and farm fresh food become hip, cool, and trendy. And while farm fresh food and flowers,
“How do I price my products? What do I charge?” It’s one of our most common questions, and why we created our free pricing course + calculator last week. However, it’s brought up lots of comments about customers who challenge our prices. It’s a given that the prices for our handcrafted, homegrown, sustainable, or artisan goods are going to be
When you first decided to start your farm, I bet you were so excited to bring in the first crop of veggies, bring home your first animal, or welcome your first customers. You planned everything to the last detail, overjoyed that you were living your dream of feeding your family off the land. But after a while, farming started
Have you ever felt like you’re doing everything you can to let people know about your products, but still not enough people are buying from you? Or perhaps you have lots of buyers but your prices aren’t where they need to be, you’re not making a profit yet, and you’re afraid to raise your prices? This is a problem I see frequently with
Imagine being stuck with 60 old hens that aren’t laying eggs anymore — they’re just taking up space and eating expensive feed. You have to buy new chicks, but it’s going to be a big bill and you’d like to have a little cushion before they mature and egg productions gets back up to normal. So you have them butchered
Holy smokes, did I have the most exciting weekend ever! Joel Salatin and attorney Elizabeth Rich stayed in our home for a couple of nights, we co-taught a workshop, we shared some incredible meals and fantastic conversations right here on the farm! I tried not to be too much of a fangirl. I let them have their space and
As farmers, you and I have the unique struggle of pouring our whole lives into our farms (who else is working 12+ hour days now that it’s the middle of July?! I can’t keep up with the heat!) while also needing savvy business tactics to keep our customers coming back for more. It’s not an easy balance. I have to
Don’t let this guy’s laid-back Texas drawl fool you. Nick Burton, the owner of Victory Garden Farms and Victory Lunch Club in Paris, Texas, is one sharp businessman who agreed to share as many of his success strategies he employs on his small protected culture farm (greenhouses, indoor grow room, high tunnel) as he could in the 30 minutes we
Have you ever met someone and immediately thought of someone else in your circle you’d love to introduce her to? That’s how I felt when I met Melissa Miller of Ladybell Farms in Maine who’s also the Education Director at the National Farmer’s Union. Which is why I asked her if I could interview her live in our private FB
I wrote a book!! It’s still hard to believe, but it’s true! It’ll be published on Kindle on June 13th. If you’ve ever thought about writing a book, I’m here to tell you it’s totally figure-out-able and is an amazing marketing tool for your farm. Join My Book Launch Team If you’re interested in watching the book launch process and
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*We do not sell or spam your email. You can unsubscribe anytime.